8 Free eBooks to guide your Social Media Marketing 2

8 Free eBooks to guide your Social Media Marketing
Underneath I collected some resources related to Social Media marketing & Search Engine Optimization (SEO).  They have been very useful for me, so I hope the same counts for you! Click the images to download the resources for free:

Defining metrics to measure your Social Media efforts: the case of ECWT

Defining metrics to measure your Social Media efforts: the case of ECWT
Last week, I shared how I defined Social Media goals for ECWT, my client. In this post, I will describe the indicators I selected to measure the success of ECWT’s Social Media efforts. Just like in any marketing or business plan, establishing “Key Performance Indicators” (KPIs) are essential to see if your Social Media strategy ...

Setting Social Media goals for your nonprofit: the case of ECWT

Setting Social Media goals for your nonprofit: the case of ECWT
This month, I am building a Social Media strategy for the European Centre for Women and Technology (ECWT) – a European multi-stakeholder partnership of more than 130 organizations and individuals working together to increase the number of girls and women in technology and in ICT in particular. ECWT approached me for starting up their Social ...

8 Free eBooks to guide your Nonprofit Marketing

8 Free eBooks to guide your Nonprofit Marketing
During the past months, I’ve shared some resources that were very much welcomed by the fans of my Facebook page. They all dealt with an aspect of online marketing for nonprofits- be it Social Media, the design of your website or the use of visuals. For those of you that aren’t yet following my daily ...

4 Social Media Tools worth paying Premium 3

4 Social Media Tools worth paying Premium
As my business is growing and clients are coming in, I’ve found myself with less and less time to update my own Social Media accounts. Planning¬† ahead and managing tasks in bulk have become a priority, so I decided to upgrade my accounts for Kippt, Buffer, Dlvr.it & SocialBro. In this post I will explain ...

17 Tools to effectively manage your Social Media accounts 3

17 Tools to effectively manage your Social Media accounts
“So many tweets, pins, posts,…all those contacts, all that content. How the hell am I going to cope with all this?” This was my main concern while starting-up as a Social Media consultant – now two months ago. The solution is: tools, tools, tools. I daily use a total of 17 (!) non-premium tools to ...

11 Steps to Launching a Successful Social Media Strategy for Your Nonprofit

11 Steps to Launching a Successful Social Media Strategy for Your Nonprofit
I’m a big fan Heather Mansfield and her blog Nonprofit Tech 2.0. Already a while ago, on April 18th, I attended one of her rare free webinars entitled “11 Steps to Launching a Successful Social Media Strategy for Your Nonprofit”. Underneath are the notes that Heather shared with all attendees after the webinar. 1. Understand ...

How can nonprofits make use of Pinterest? 2

How can nonprofits make use of Pinterest?
Pinterest is on the rise and offers huge possibilities for nonprofits to connect with people and their social passions. That’s why I attended Julia Campbell‘s webinar “Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good” organized by GiftWorks, a company that creates fundraising software for nonprofit donation ...

A Facebook page versus a personal profile: the case of Fundalucia

A Facebook page versus a personal profile: the case of Fundalucia
As soon as I tell people I am a Social Media consultant, I instantly get some questions on how they should improve their online presence. It also happened at Fundalucia, a quiet oasis near Granada where I was staying after attending the Spark congress. Axel, who runs the place, was wondering how to better use ...

Social Media Training & Consulting for Nonprofits in Malta

Social Media Training & Consulting for Nonprofits in Malta
My networking at the Spark conference in Granada was a big success. Mark Schembri, project manager at the Malta Communications Authority (MCA) and a former colleague at Telecentre-Europe, invited me to give advice & technical support to the NGOs of Malta on their online presence & use of social media. Tailored to Nonprofits & Small ...