11 Steps to Launching a Successful Social Media Strategy for Your Nonprofit

11 Steps to Launching a Successful Social Media Strategy for Your Nonprofit
I’m a big fan Heather Mansfield and her blog Nonprofit Tech 2.0. Already a while ago, on April 18th, I attended one of her rare free webinars entitled “11 Steps to Launching a Successful Social Media Strategy for Your Nonprofit”. Underneath are the notes that Heather shared with all attendees after the webinar. 1. Understand ...

How can small businesses get the most out of Social Media?

How can small businesses get the most out of Social Media?
The intimacy of a small event is said to be ideal for networking among speakers & participants. This was most certainly the case yesterday, when I attended the conference “Small businesses and Social Media: how to get the most out of it?”. The conference was organized by Maurilia Knowledge, a very nice consultancy & headhunting ...

How recruiters use LinkedIn

How recruiters use LinkedIn
As jobseekers we all know the importance of Linkedin, but how are companies using the network to recruit employees? The curtains were lifted today in Barcelona, at a round table among HR managers, headhunters & networking professionals active on the Spanish labour market. The fully booked event entitled “LinkedIn, an inherent tool of today’s recruitment ...

“Facebook is a party!” 1

I love it when people use metaphors to explain complex stuff, especially when comparing the offline world with the parallel online world of social media. Armando Liussi Depaoli (alias Mandomando),  teacher of the Cibernàrium course “Facebook Ads for small companies & marketing managers” is a master in this art. The goal is Love Social media are ...

12 Common Mistakes Nonprofits Make in Social Media

12 Common Mistakes Nonprofits Make in Social Media
“Social Media isn’t new – it’s old”, says Heather Mansfield in her webinar “12 Common Mistakes Nonprofits Make in Social Media”. Lots of useful stuff, explained with passion and well illustrated on-the-spot. Heather: “Although most people started to use social media back in 2006, platforms like Myspace, Blogger & WordPress already started in 2003 – ...