9 questions to ask when assessing your nonprofit website

9 questions to ask when assessing your nonprofit website
Last week I went to Malta and presented the methodology I used for assessing the websites of 10 Maltese voluntary organizations. This post gives an overview of the questions you should answer when performing such a webaudit yourselves. 1. Who are your audiences & what are their needs? Most people go to your website because ...

4 Common mistakes Small Nonprofits make on their Website 1

4 Common mistakes Small Nonprofits make on their Website
This summer, I have been auditing the online presence of 10 Maltese voluntary organizations and I’m now in the middle of drafting the reports. This post explains 4 of the most common mistakes I encountered on the websites of these small nonprofits: 1. Adopting an organization-centered mentality Most organizations put their site together from the ...

3 Common mistakes Small Nonprofits make on their Facebook page

3 Common mistakes Small Nonprofits make on their Facebook page
I recently returned from the beautiful island of Malta, where I have been visiting 10 local voluntary organizations for an audit on their online presence. Next to recommending on how to improve their websites, I also audited their Facebook profiles. This post shows 3 of the most common mistakes I encountered. 1. Creating a Facebook ...

“Facebook is a party!” 1

I love it when people use metaphors to explain complex stuff, especially when comparing the offline world with the parallel online world of social media. Armando Liussi Depaoli (alias Mandomando),  teacher of the Cibernàrium course “Facebook Ads for small companies & marketing managers” is a master in this art. The goal is Love Social media are ...

12 Common Mistakes Nonprofits Make in Social Media

12 Common Mistakes Nonprofits Make in Social Media
“Social Media isn’t new – it’s old”, says Heather Mansfield in her webinar “12 Common Mistakes Nonprofits Make in Social Media”. Lots of useful stuff, explained with passion and well illustrated on-the-spot. Heather: “Although most people started to use social media back in 2006, platforms like Myspace, Blogger & WordPress already started in 2003 – ...